A Way to Find Creative Ideas: Think the Opposite
The competition in this world is tough and you need to be different to thrive. If you just do the same things that everyone else is doing then you won’t be a winner. One thing that will really make a difference is your ideas. If you have creative ideas, you have a good chance of being ahead of the pack.
But how can we find creative ideas? One good way is to think the opposite of what people usually do. On the Internet, for instance, many people say that the quantity of traffic is the most important thing that will help you make money. That’s the conventional wisdom. Think the opposite of it: what gives you money is not the quantity of the traffic but instead the quality. Even with only a handful of visitors a day, you can make more money than those with thousands of visitors if your visitors are highly targeted. You can apply the principle of thinking the opposite in many other occasions.
If you think the opposite, you will see things in different ways. You will get creative ideas that help you thrive.